There are various license models for web conferencing solutions. Which is most cost-effective for a user depends on how intensively the user wishes to use the online conferencing solution. The table shows which characteristics the various license models have - and to whom they are fundamentally suited.
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License model
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Characteristics
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Well suited to
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Pay-per-use
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(1) No contractual commitment
(2) Payment for each use (i.e. per participant and usage minute)
(3) Includes the costs of the telephone conference service that are not included in other license models
(4) Individual license
(5) Software is hosted by the supplier
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Freelancers and companies that carry out web conferences with few participants very occasionally
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Rental license (single user, flat-rate)
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(1) Monthly fixed price no matter the frequency of use
(2) Individual license so only one meeting can take place at any particular time
(3) Monthly contractual term whereby up to 25% of the costs can be saved compared with an annual contract
(4) Software is hosted by the supplier
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Freelancers, sole traders
Smaller companies that have no parallel web conferences
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Rental license (multi-user, flat-rate)
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(1) Monthly fixed price no matter the frequency of use
(2) License for multiple hosts so that several online meetings can take place at the same time
(3) Frequently different license packages, from 5 licenses
(4) Monthly contractual term whereby up to 25% of the costs can be saved compared with an annual contract
(5) Software is hosted by the supplier
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Smaller and medium-sized companies that use web conferences continuously and for whom the flexibility of several users carrying out parallel meetings is important
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Purchase license
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(1) One-off purchase cost
(2) Various licenses from individual to multiple licenses
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Medium and large companies who want to use web conferences in the long-term and, for security reasons, want to implement the software in-house on their own server
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